Photograph of Zerrin Ersü


I am the manager of Kıvanç Tatlıtuğ with whom I had a continuous working relationship since the start of his career.
We are partnered with Gaye Sökmen as co-managers.
I am also focused on initiating and leading new partnerships in the sector.


I started my professional career in communication sector as an assistant general director in 1985 with "VizonShow", where collective fashion shows were organized. Until early 90s, I have acted as the Coordination Manager with the team responsible for execution of large-scale show organizations, during which time I have led sponsorship agreements with leading fashion, haute couture, manufacture companies, and institutions supporting the fashion industry.

In 1992, I founded the 'VE Publicity and Public Relations Company’, for which I was the managing partner until 2002. Within this period, I acted as a Corporate Communication Consultant for brands such as: Bausch & Lomb, RayBan, Luxxottica Group, Gaye Sökmen Agency, Nelson,Umbro, Vepa, Sony, Vacheron Constantin, GlaxoSmithKline, Kellogs and Energizer.

With the experience I have gained from working with top brands and corporations, I decided to apply my expertise in working with celebrities. To this end, I founded ‘Ersü Communication Consultancy Company’ in 2003, for which I still act as the managing partner. Throughout this period, I provided PR consultancy to celebrities such as; Kıvanç Tatlıtuğ, Özgü Namal, Songül Öden, Hazal Kaya, Sedef Avcı, Azra Akın, Burcu Esmersoy, Kerem Bürsin, Mine Tugay, Gonca Vuslateri, Bade İşcil, Elçin Sangu and many more names, during the time they continued their career with Gaye Sokmen Agency. I have simultaneously spearheaded the team responsible for public relations for all actors who were signed in with the agency.

During the past 17 years, I also worked with international celebrities on global promotion events for various brands and managed agency relationships in Turkey, including leading communication campaigns with celebrities such as Irina Shayk, Adriana Karembeu, Erin Heatherton, Paul Anka, Demis Roussos, Anna Kournikova and Carre Otis.